Mercer Lake Sprints Signs Multi-Year Streaming Agreement with Overnght
Princeton, NJ — The Princeton National Rowing Association (PNRA) is proud to announce a multi-year agreement with Overnght, the leading U.S. streaming platform for rowing, to exclusively broadcast the Mercer Lake Sprints. This partnership will bring one of the nation’s premier regattas to a broader audience, enhancing the visibility of the event and the athletes who compete.
The Mercer Lake Sprints, held annually at the world-class Caspersen Rowing Center, attracts top rowing programs and clubs from across the country. With this new agreement, Overnght will provide comprehensive coverage of the regatta, delivering high-quality streams to rowing fans worldwide.
“We’re thrilled to partner with Overnght to showcase the Mercer Lake Sprints,” said Kris Grudt, Executive Director of the Princeton National Rowing Association. “This agreement allows us to share the incredible talent and spirit of our athletes with a global audience while also supporting the growth of rowing as a sport. Overnght’s commitment to excellence and innovation in streaming aligns perfectly with our vision for the future of this event.”
Kevin McReynolds, CEO of Overnght, echoed this enthusiasm: “The Mercer Lake Sprints represents the best of what rowing has to offer, and we’re honored to be the exclusive streaming partner. This multi-year agreement underscores our commitment to bringing premier rowing events to fans around the world and continuing to grow the sport by making it more accessible than ever.”
Overnght’s state-of-the-art streaming platform has become the go-to destination for rowing enthusiasts, featuring partnerships with USRowing, IRA, and other major regattas. The addition of the Mercer Lake Sprints further solidifies Overnght’s position as the home of rowing in the United States.
The first Mercer Lake Sprints to be streamed under this new agreement will take place this spring. Fans can tune in on Overnght.com to catch all the action live.
About the Princeton National Rowing AssociationThe Princeton National Rowing Association is dedicated to promoting the sport of rowing and supporting athletes at all levels, from beginners to Olympians. Based at the Caspersen Rowing Center in Princeton, NJ, PNRA hosts numerous high-profile regattas and provides training opportunities for rowers of all ages, talents and backgrounds allowing them to develop and showcase their rowing abilities to their highest potential.
About OvernghtOvernght is a premier sports streaming platform dedicated to delivering unparalleled coverage of live events and original sports programming. With a focus on accessibility and innovation, Overnght connects fans with their favorite sports through compelling storytelling and state-of-the-art streaming technology. Join the Overnght family today at Overnght.com and follow us on Instagram @overnght.
MEDIA CONTACTSOvernght Media Group: PR@overnght.com
